Buying attitude at Metal-Expo turned out incredibly high
Auditing was made by RussCom IT Systems by order of Metal-Expo, JSC
Dates: March 02 – 30, 2011.
The outlook is based on interviews of visitors of Metal-Expo’2010 representing 574 unique companies. The total number of unique companies in the database reaches 5886. Thus, 9.8% of the total number of visitors representing unique companies in the database were interviewed.
General conclusion
The majority of respondents are going to visit Metal-Expo’2011 (November 15-18, 2011).
Data as of 30.03.11:
- 94,3% of respondents are going to visit Metal-Expo’2011;
- 4,3% of respondents do not have clear plans as yet;
- 0,9% of respondents plan to exhibit at Metal-Expo’2011;
- 0,5% of respondents are not going o visit Metal-Expo.
4,3% of respondents found difficulty in replying due to:
- lack of clear plans;
- lack of instructions for the management.
The respondents pointed out the following targets of the visiting of the exhibition:
|
Establishing of new and supporting already existing contacts |
73,6% |
|
Purchases/conducting negotiations on buying |
70,2% |
|
Market research |
54,3% |
|
Selling/ conducting sales negotiations |
30,3%. |
Respondents pointed out the following segments of the exhibition as most interesting:
Authorities of the respondents
Purchases resulted in visiting Metal-Expo’2010
81,9% of respondents made purchases within 4 months after Metal-Expo‘2010 finished for:
|
up to 500k rubles |
2,9% |
|
from 500k rubles to 1M rubles |
8,9% |
|
from 1M to 5M rubles |
15,3% |
|
from 5M to 10M rubles |
12,3% |
|
from 10M to 25M rubles |
11,9% |
|
from 25M to 50M rubles |
10,0% |
|
from 50M to 100M rubles |
11,9% |
|
from 100M to 200M rubles |
1,9% |
|
more then 200M rubles |
1,3% |
|
Found difficulty in/refused to reply |
23,6% |
In absolute values an average investment of a visitor representing 1 company is estimated at 14 254 000 to 17 164 000 rubles* (80% probability) as of 30.03.2011.
Below please find estimated average investment of a visitor representing 1 company as per segments of the exhibition:
Ferrous industry: manufacture and products
| Estimated average investment made by 1 visitor representing 1 company which was effecting purchases during 4 months since the exhibition finished: |
Estimated total investments made by visitors representing all unique companies which were effecting purchases during 4 months since the exhibition finished: |
|
from 18 081 000 to 24 101 000 rubles |
from 52 533 554 000 to 70 026 288 000 rubles |
Non-ferrous industry: manufacture and products
Estimated average investment made by 1 visitor representing 1 company which was effecting purchases during 4 months since the exhibition finished: |
Estimated total investments made by visitors representing all unique companies which were effecting purchases during 4 months since the exhibition finished: |
|
from 10 713 000 to 15 079 000 rubles |
from 13 571 437 000 to 19 102 889 000 rubles |
Special steels and alloys
Estimated average investment made by 1 visitor representing 1 company which was effecting purchases during 4 months since the exhibition finished: |
Estimated total investments made by visitors representing all unique companies which were effecting purchases during 4 months since the exhibition finished: |
|
from 8 597 000 to 16 194 000 rubles |
from 8 878 242 000 to 16 724 706 000 rubles |
Hardware products and welding materials
Estimated average investment made by 1 visitor representing 1 company which was effecting purchases during 4 months sincer the exhibition finished: |
Estimated total investments made by visitors representing all unique companies which were effecting purchases during 4 months since the exhibition finished: |
|
from 9 347 000 to 19 788 000 rubles |
from 4 633 591 000 to 9 809 627 000 rubles |
Equipment and technologies for steel industry and metalworking
Estimated average investment made by 1 visitor representing 1 company which was effecting purchases during 4 months since the exhibition finished: |
Estimated total investments made by visitors representing all unique companies which were effecting purchases during 4 months since the exhibition finished: |
|
from 9 151 000 to 13 558 000 rubles |
from 9 954 429 000 to 14 748 504 000 rubles |
Materials for ferrous and non-ferrous industries
Estimated average investment made by 1 visitor representing 1 company which was effecting purchases during 4 months since the exhibition finished: |
Estimated total investments made by visitors representing all unique companies which were effecting purchases during 4 months since the exhibition finished: |
|
from 16 951 000 to 35 652 000 rubles |
from 7 936 252 000 to 16 691 633 000 rubles |
*all the numbers are rounded to 1000 rubles.
Thus, estimated total average investment of all the visitors representing all the unique companies which were effecting purchases from old and new suppliers represented at Metal-Expo’2010 during 4 months since the exhibition finished ranges from 96 915 970 000 to 117 306 604 000 rubles.
Estimation of the current situation in the market:
The majority of respondents (60,1%) estimated the current situation in the market as positive pointing out increase in turnovers of their companies during the last year. 30,6% of respondents estimate the market as stable and only 8,5% point out that the their turnovers dropped.
RussCom IT Systems
